Our Story

Founded in Bergen, Norway, netprotrixae emerged from a simple observation: European e-commerce businesses were struggling to navigate the complex landscape of conversion optimisation tools. With countless platforms available, each claiming to be the best, retailers needed an independent voice to cut through the marketing noise.

Our team combines deep technical expertise with intimate knowledge of the Norwegian and European e-commerce markets. We understand the unique challenges facing businesses in our region, from GDPR compliance requirements to diverse payment preferences and multilingual customer bases.

What started as a small consultancy has grown into the leading resource for conversion tool analysis in the Nordic region, helping businesses make informed decisions that drive real results.

Our Bergen office

Our Journey

Key milestones in our growth and development

2021

Company Founded

netprotrixae AS was established in Bergen with a focus on helping Norwegian e-commerce businesses optimise their conversion rates through better tool selection.

2022

European Expansion

Expanded our analysis to cover the broader European market, developing expertise in GDPR compliance and multi-market e-commerce strategies.

2023

Industry Recognition

Became recognised as a leading authority on conversion tool analysis in the Nordic region, with our reports being referenced by major industry publications.

2024

Platform Partnerships

Developed strategic relationships with leading e-commerce platforms to provide deeper integration insights and implementation guidance.

2025

Specialised Services

Launched specialised analysis services for different business sectors, providing more targeted recommendations for fashion, electronics, and B2B e-commerce.

2026

Market Leadership

Established as the go-to resource for conversion tool analysis in Northern Europe, with comprehensive coverage of emerging technologies and platforms.

Our Mission

To empower European e-commerce businesses with independent, comprehensive analysis of conversion optimisation tools, enabling informed decisions that drive sustainable growth and improved customer experiences.

Our Values

Independence: Unbiased analysis with no vendor partnerships
Expertise: Deep technical knowledge and market understanding
Transparency: Clear, honest recommendations based on facts
Local Focus: Understanding of European market nuances

Our Expertise

The knowledge and experience behind our analysis

Technical Leadership

Our technical team brings extensive experience in e-commerce platform development, conversion optimisation implementation, and data analysis across multiple industries.

Market Analysis

Specialist knowledge in European e-commerce trends, regulatory requirements, and consumer behaviour patterns that influence tool selection and implementation strategies.

Compliance Expertise

Deep understanding of GDPR, privacy regulations, and European compliance requirements that impact conversion tool selection and implementation.

Our Achievements

Recognition and milestones that demonstrate our commitment to excellence

Comprehensive Tool Database

Maintained detailed analysis of over 50 conversion optimisation platforms, with regular updates and new tool evaluations.

Trusted by Businesses

Our analysis and recommendations have helped numerous Norwegian and European businesses improve their conversion rates and online performance.

Market Recognition

Recognised as a leading authority on conversion tool analysis in the Nordic region, with our insights referenced by industry publications.

Continuous Innovation

Constantly evolving our analysis methodologies to keep pace with new technologies, market changes, and emerging conversion optimisation trends.

Based in Beautiful Bergen

Our headquarters are located in the heart of Bergen, Norway's second-largest city and a major hub for technology and innovation. This strategic location allows us to serve clients across Norway while maintaining close connections with the broader European market.

Bergen's vibrant tech community and its position as a gateway between Norway and Europe make it the perfect base for our operations. We're proud to contribute to the local business ecosystem while serving clients throughout the region.

Nordre gate 109, 5038 Bergen, Vestland
Monday - Friday: 10:00 - 19:00
Bergen, Norway

Ready to Work with Us?

Let our expertise help you choose the right conversion optimisation tools for your e-commerce business.